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Teams urge U.S. to probe ‘loot field’ on Electronic Arts video game


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Teams urge U.S. to probe ‘loot box’ on Electronic Arts online game
2022-06-03 05:50:17
#Teams #urge #probe #loot #field #Electronic #Arts #video #game

WASHINGTON, June 2 (Reuters) - Shopper advocates on Thursday urged U.S. regulators to analyze video game maker Electronic Arts Inc (EA.O) for what they are saying was the deceptive use of a digital "loot field" that "aggressively" urges gamers to spend more cash whereas enjoying a preferred soccer sport.

The groups Fairplay, Center for Digital Democracy and 13 other organizations urged the Federal Commerce Commission to probe the EA recreation "FIFA: Final Crew".

In the sport, players build a soccer group utilizing avatars of actual players and compete against other groups. In a letter to the FTC, the groups mentioned the game often prices $50 to $100 but that the corporate pushed push players to spend more.

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"It entices gamers to purchase packs in the hunt for special gamers," mentioned the letter sent by these teams along with the Shopper Federation of America and Massachusetts Council on Gaming and Health and others.

The packs, or loot bins, are packages of digital content material typically bought with real money that give the purchaser a potential advantage in a recreation. They are often purchased with digital forex, which can obscure how a lot is spent, they said.

"The chances of opening a coveted card, corresponding to a Participant of the Yr, are miniscule until a gamer spends hundreds of dollars on factors or plays for thousands of hours to earn cash," the teams mentioned in the letter.

Digital Arts mentioned in a statement on Thursday that of the sport's tens of millions of players, 78% have not made an in-game buy.

"Spending is all the time non-compulsory," a company spokesperson stated in an email assertion. "We encourage the use of parental controls, including spend controls, which might be out there for each major gaming platform, together with EA's personal platforms."

The spokesperson additionally said the corporate created a dashboard so gamers would monitor how much time they performed, how many packs they opened and what purchases were made.

The FTC, which goes after firms engaged in misleading habits, held a workshop on loot boxes in 2019. In a "staff perspective" which adopted, the agency famous that online game microtransactions have develop into a multibillion-dollar market.

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Reporting by Diane Bartz in Washington Enhancing by David Gregorio and Matthew Lewis

Our Standards: The Thomson Reuters Trust Rules.


Quelle: www.reuters.com

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